SAM, Anagram, AZB act on Mensa Brand’s reverse flip to India

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Shardul Amarchand Mangaldas & Co (SAM) has guided investors Norwest Venture Partners X – Mauritius and Alpha Wave Global on the restructuring and reverse flip of the Mensa Group from Singapore to India for an undisclosed amount. The transaction has been implemented through a cross-border merger of Mensa Brand Technologies Pte Ltd into Mensa Brand Technologies Private Limited.

The Chandigarh approved the merger.

Partner Manita Doshi led the SAM team, with support from senior associate Paavani Gupta and associate Pratim Majumder. Partner Aman Singh Sethi led the competition law team, supporting the main transaction team.

Anagram Partners represented Mensa. Partners Simone Reis and Rajesh Simhan led the team, which included Rishabh Bhargarva, Anand Unnikrishnan, Shwetank Chaubev, Anupam Nayak, Harsh Raj and Nidhi Chaudhary.

AZB & Partners represented Tiger Global, a key investor in Mensa. The transaction team was led by senior partner Ashwath Rau, and partners Jasmin Karkhanis and Himanshoo Tembe, with the assistance of senior associates Chandni Shah and Aakshay Amesur.

The restructuring aligns Mensa’s corporate structure with its India-focused operations and long-term growth plans, and involved a multi-jurisdictional exercise.

Norwest Venture Partners X – Mauritius is a Mauritian subsidiary of Norwest Venture Partners, US, that deploys capital into India-focused companies, often using the India-Mauritius treaty for its investments.

Alpha Wave is a global alternative asset manager with four main verticals: private equity, private credit, public markets and life insurance/retirement.

Mensa Brands, formerly a global company headquartered in Singapore, focuses on building a leading house of brands with a digital-first approach and operates as Brnd.Me.

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