AZB & Partners, PwC & Associates, Jones Day and Parakram Legal have counselled on MMGY Global’s acquisition of Think Strawberries Luxury Travel Marketing for an undisclosed amount.
This marks MMGY Global’s entry and expansion into South Asia and the Middle East. The acquisition is expected to strengthen the company’s global footprint, especailly in high-growth tourism markets.
Partner Vaidhyanadhan Iyer led the AZB & Partners team acting for MMGY Global, with support from senior associates Ashutosh Merchant and Priyasha Goyal. Jones Day also provided legal counsel, and PwC & Associates assisted on tax and accounting matters.
Parakram Legal counselled Think Strawberries on legal aspects of the deal, while Rakesh Khanna & Associates and Deloitte guided on tax and transaction advisory issues.
Think Strawberries is a leading travel marketing firm representing global tourism brands in the high-value outbound markets of India and the Middle East. It combines insight with modern marketing tools to build and grow destination and travel service brands in the region.
MMGY Global is the world’s leading integrated marketing company specialising in travel, tourism and hospitality, bringing together multiple expert agency brands with a mission – to inspire people to travel.
