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Three INTA board members highlight AI branding, deepfakes and Asian enforcement reshaping trademark ownership, liability and protection

Filing a trademark infringement case requires proving harm and justifying entitlement to damages, not just copying of the mark

Transforming Indian culture, heritage and ingenuity into protectable, monetisable assets, º¬Ðß²ÝÉçÇø most iconic brands set themselves

In Indonesia, the primary law on trademarks is Law No.20 of 2016 on Marks and Geographical Indications, known as the Trademark Law

Despite the political turbulence in recent years, our practice shows that many companies from Asian countries are entering or planning

Trademark protection is obtained through registration. In addition, Taiwan follows the first-to-file system

Anand and Anand advised the Hamdard group of companies, which owns the well-known beverage concentrate Sharbat Rooh Afza, in its successful appeal against Sadar Laboratories for the use of its trademark Sharbat Dil Afza

Safeguarding trademarks poses real challenges as the virtual world collides with the real one, but opportunities abound for those who are quick to adapt